Confirmed Client Pipeline
You do not know who they are.
Subset tells you the firm. And where visible — the individual.
For financial advisors · fractional executives · executive coaches · founders · B2B high-value
1,000 impressions from people who will never become clients.
Or the name of the individual who will.
Subset gives you the name.
Ideal Client Concentration
Two numbers tell you.
How to find them: Open any LinkedIn post. Bottom left you will see your impressions number. To the right you will see View in blue — tap it. You will see impressions and members reached (members: the unique LinkedIn profiles that viewed your content). Enter both below.Wrong audience. Wrong firms.
1,240 impressions across 820 members. LinkedIn showed your post to each person just over once and moved on. The wrong firms are viewing your profile. No names worth calling.
Enter your own numbers above to see where you actually stand.
What your score means
Wrong audience. Wrong firms.
LinkedIn is distributing to the general population. The wrong firms are viewing your profile. No names worth calling.
Right category. Signal building.
LinkedIn has identified your ideal client category. The right type of firm is beginning to find you.
Right firms. Active evaluation.
LinkedIn has strong concentrated signals from your ideal client. The right firms are finding you. Your Confirmed Client Pipeline is forming.
Your score tells you whether your posts are reaching your ideal client.
The Brief tells you which firms — and who from those firms to call.
Proof
"I had visibility into impressions, likes, and comments. I did not have visibility into whether my ideal client was actually reading and evaluating me. Subset changed that."
Darren Peters
Senior Vice President, Consultant · Think2Perform · Advisor to financial advisors and business owners
Before Subset
0 / 10
posts reaching ideal clients outside his existing network. Wrong firms evaluating him.
After six months with Subset
6 / 10
posts triggering independent distribution to founders and executives who had never heard of him. The right firms found him.
No call. No pitch. The report speaks for itself.
Thank you.
Your request has been received. You will hear from Kevin MacNeill, CEO & Founder, shortly.
What do I actually receive?
A written analysis of your last ten LinkedIn posts. Your Ideal Client Concentration score. Whether ideal client firms are in your audience — and which ones. Where visible, the specific individuals from those firms who have viewed your LinkedIn profile. Delivered within 48 hours.
Do I need large impressions?
No. A post with 800 impressions and a concentration score of 12 produces more confirmed pipeline firms than a post with 20,000 impressions distributed to the wrong audience. Subset measures the precision of the signal. Not the volume.
Is Subset LinkedIn analytics?
No. LinkedIn analytics tells you how many people saw your content. Subset confirms which specific firms and individuals are evaluating your offering — because your posts connected with their situation and they began evaluating you. Most tools give you data. Subset gives you the firm — and where visible, the individual.
Do I need a sales call?
No. Request your free Ideal Client LinkedIn Audience Brief — name and email only. Everything you need to decide is on this page. The report delivers the rest.
How Subset Works
Every other tool gives you data.
Subset gives you names.
Not a database match. Not a profile scrape. Not an email blast. Every firm on this list found you — because your content was precise enough that they saw their own situation in it. Specific firms. Specific individuals. Every 14 days. Company names redacted in this sample.
Each step in the chain produces what the next step confirms. The result is not a list. It is a confirmed signal — five layers deep.
Your post connects with your ideal client
When a post connects, the response is involuntary. The reader slow scrolls. Reverse scrolls. Dwells. Reads every word. LinkedIn records every second of that behavior — seniority, sector, firm size, role, city. That behavior becomes the signal.
The Ideal Client Concentration score confirms repeated signal
The score measures how many times LinkedIn showed your post to the same person. A high score means the same ideal client encountered your content repeatedly — because their behavior told LinkedIn to keep distributing it. By the time they view your profile they already know who you are.
Demographic data confirms the right audience
LinkedIn aggregates that behavior into demographic data — seniority, sector, firm size, role, city. When those signals match your ideal client definition the posts are confirmed as reaching the right audience. Not a guess. A confirmed signal derived from behavior.
The right firms view your profile
LinkedIn records which firms viewed your profile. Subset uses the 14-day window — that is where the freshest signal lives. Every firm is cross-referenced against your ideal client definition. Each one confirmed or explained. Not handed to you as noise.
The individual is identified
Within each confirmed firm, Subset identifies which individuals viewed your LinkedIn profile — who is actively evaluating you, who may have shared your content with a colleague, who found you independently. Where a viewer is in private mode, the four upstream steps already confirm they are your ideal client. You know the firm. You know the individual.
How is this different from tools that show me which companies visited my profile?
Those tools give you a list of firms that viewed your LinkedIn profile. Subset tells you which of those firms are your ideal client — and who from those firms to call.
Why every 14 days?
LinkedIn profile view data is available in 14, 28, 90, or 365 day windows. Subset uses the 14-day window because that is where the freshest signal lives. A firm that appears in the last 14 days found you recently. They are evaluating you now. The 14-day window tells you who to call this week.
Do I need large impressions?
No. A post with 400 impressions and a concentration score of 12 produces more confirmed pipeline firms than a post with 20,000 impressions distributed to the wrong audience. Subset measures the precision of the signal. Not the volume.
No call. No pitch. The report speaks for itself.
Thank you.
Your request has been received. You will hear from Kevin MacNeill, CEO & Founder, shortly.
Who It's For
Five types of professional use Subset to build their Confirmed Client Pipeline. Each one has a different ideal client. Each one posts on LinkedIn. Each one has the same problem — they do not know which firms are evaluating them.
Financial Advisors
A high net worth client evaluating a financial advisor goes to LinkedIn before they reach out. They read your posts. They decide whether you understand their situation. Most advisors have no way of knowing which HNW clients are doing that evaluation.
Subset tells you the firm. And where visible — the specific individual from that firm who has been reading your posts and viewing your profile.
Compliance Prescreen — Supporting Feature
Identify potential compliance review areas before your post goes to your compliance officer.
Subset prescreens your post before it goes to your compliance officer. It identifies potential compliance review areas — testimonials, performance claims, forward-looking statements, suitability language, and solicitation language — and suggests a revised draft that reduces the likelihood of rejection. Final determination always rests with your firm's compliance team.
🇺🇸
United States
Potential review areas screened against FINRA Rule 2210 and SEC Marketing Rule 206(4)-1. Pre-screen only — not a legal determination.
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Canada
Potential review areas screened against CIRO communications standards and applicable provincial securities requirements. Pre-screen only — not a legal determination.
Fractional Executives
A fractional CFO, CMO, or COO sells one or two engagements at a time. When one ends, the pipeline has to be rebuilt from scratch. LinkedIn is how you stay visible between engagements.
Subset tells you which firms are evaluating you right now — the firm and the executive who found you. The next engagement starts from a confirmed signal, not a cold outreach.
Executive Coaches
Senior leaders evaluating an executive coach go to LinkedIn before they reach out. They read your posts. They decide whether you understand their situation.
Subset tells you which senior leaders are reading your posts — the firm and the individual where visible. The conversation that follows is not a pitch. It is a confirmation of something that already started.
Founders
A founder doing founder-led sales is trying to get in front of decision-makers at specific target accounts — channel partners, enterprise clients, strategic partners. LinkedIn is how you build credibility with those decision-makers before the sales conversation happens.
The problem: you have no way of knowing which decision-makers at which target accounts are already reading your posts and evaluating you.
Subset tells you the firm. And where visible — the specific decision-maker from that firm who has been reading your posts and viewing your profile. The outreach that follows is not cold. It is a confirmation of something that already started.
B2B High-Value
When your sales team knows which target accounts are already reading your LinkedIn content and evaluating your offering, outreach is not cold. It is a confirmation of something that already started.
Subset delivers the firm and the executive team members who have viewed your profile — prioritised by confirmed intent, not by job title match. Your sales team calls the right person at the right firm at the right moment.
No call. No pitch. The report speaks for itself.
Thank you.
Your request has been received. You will hear from Kevin MacNeill, CEO & Founder, shortly.
Pricing
The $300 Solo rate is locked permanently for early users — it will never increase. When Team and Agency tiers launch, Solo moves to market rate. Early users keep $300 forever.
90-Day Guarantee
No confirmed firm in your Confirmed Client Pipeline within 90 days — full refund. No questions. Unconditional.
Solo — Early User Rate
For individual professionals selling high-value offerings on LinkedIn. The people who come in now believed in the product before it was proven. That rate is locked forever in recognition of that.
This rate applies to Solo only. When Team and Agency tiers launch, new Solo users move to market rate. Early users keep $300 forever.
Coming
Subset is being built for individual professionals, teams within a firm, and agencies who build Subset into their own offering. Pricing for Team and Agency will be announced to early users before public launch.
No call. No pitch. The report speaks for itself.
Thank you.
Your request has been received. You will hear from Kevin MacNeill, CEO & Founder, shortly.
Legal
Last updated: June 2026
What we collect
When you submit the Ideal Client LinkedIn Audience Brief request form, we collect your name and email address only. No phone numbers. No other personal information.
How we use it
Solely to deliver your Ideal Client LinkedIn Audience Brief and communicate about the Subset service. We do not sell, rent, or share your information with third parties for marketing purposes.
Storage
Form submissions are processed and stored by Netlify, our hosting provider. We retain your information only as long as necessary.
Cookies and tracking
This website uses Google Analytics and PostHog to collect anonymous usage data including page views, clicks, and session behaviour. This helps us understand how visitors use the site and improve it over time. No personally identifiable information is collected through these tools.
Your rights
You have the right to request access to, correction of, or deletion of your personal information at any time. Contact kevin@komps.ai.